Lose-A-Palooza is a one-day social media event created to encourage participation in the Lose For Good® campaign to benefit Share Our Strength and Action Against Hunger.
As part of the Lose For Good campaign, Weight Watchers will donate $1, up to a maximum of $60,000, to Share Our Strength and Action Against Hunger for each approved mention, acknowledgment or action related to “Lose For Good” made on September 14th through blogs, Twitter, Facebook and check-in via foursquare.
Important note: there is a difference between Lose For Good and Lose-A-Palooza. Lose For Good is a 7-week campaign, Lose-A-Palooza, on the other hand, is a one-day event as part of the Lose For Good campaign. The event runs one day only – September 14th – and its objective is to drive as much social media awareness as possible for Lose For Good. Every time Lose For Good is mentioned using an approved method on 9/14, Weight Watchers will track the mention and donate a dollar – up to $60,000.
World hunger is at an all time high.
More than a billion people worldwide are hungry.
Hundreds of millions are children.
Follow @WeightWatchers, @sharestrength or @acfusa
* Tweet or Retweet using the hashtag #LoseforGood. Let people know how they can join you in the fight against hunger
* Accessorize add a Lose-A-Palooza twibbon to your profile picture (available 9/14)
And if you post on Twitter, please use the #LoseForGood hashtag. Here are some examples:
Save the date 9/14 Lose-A-Palooza-1 day only-Weight Watchers donates $1 for each #LoseForGood socmed mention http://bit.ly/LoseAPalooza
Today Only! Lose-A-Palooza -Weight Watchers donates up to $1 for each #LoseForGood social media mention http://bit.ly/LoseAPalooza
* “Like” Weight Watchers, Share Our Strength or Action Against Hunger pages
* Comment or "Like" any of the Weight Watchers “Lose-A-Palooza” updates posted posting throughout the day, Sept. 14th
* Check-in to a Weight Watchers meeting room to help contribute to the good.
Note: foursquare check-in is not considered a weekly meeting attendance and you will not receive Program materials, unless you decide to stay and attend a meeting and, if applicable, pay the fees then in effect. Only one check-in per user will be counted.
Cool, I'm off to check it out!
ReplyDeleteHugs & love,
Mimi